| By :
George Hutton
Most everybody is aware that there are certain verbal and linguistic techniques that you can use to persuade others. NLP techniques, conversational hypnosis, the Socratic method. All these are fantastic methods. However, there is one technique that is very powerful, very simple, and doesn't require any language to deliver. And because very few people know about this, nobody will suspect when you are using it on them. Despite how impossible these may seem, it is actually quite simple, and is based on some simple characteristics of how the mind works. Not just human minds, but other animals as well. This extremely useful technique is based on a conditioned response, and is very easy to set up. The first person who discovered this, or the person that is routinely credited with discovering this is the Russian Scientist Pavlov. He was doing experiments on the chemical makeup of dog saliva. As he brought the dogs their food, he would ring a bell, and then extract their saliva for further study. After that he experimented with only ringing the bell. Guess what? They salivated just as much as they did. They had been conditioned to transfer their automatic, unconscious physiological response from the smell of the food, to the sound of the bell. So now, all he had to do was to ring the bell, and they would automatically salivated just as much as if there were a huge bowl of delicious steak in front of them. So how can you use this? In the world of NLP and conversational hypnosis, this is called an "Anchor." And once you set them, you can fire them off whenever you want, to create the desired response in your listener. Some anchors are kinesthetic, that is, they depend on touch. When you conversation partner is happy and laughing, you reach over and touch them on the elbow. Do this a couple times, and pretty soon when you touch them on the elbow, they will suddenly feel happy. If you don't feel comfortable touching somebody, you can also use them spatially. Simply gesture a certain way when somebody is expressing an emotion that you'd like to save for future use. May salespeople like to get their customers talking about what it was like when they bought something they really liked. While they are describing that, the salesperson is setting the spatial anchor by gesturing a certain. Then later in the conversation, the salesperson will use the same gesture when describing their own product. This is very powerful, very covert, and very easy. Once you realize how easy this is, gesturing will take on a completely different meaning for you.
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