| By :
Martin Hofschroer
An increasing number of new media jobs may be available in the future as more firms are looking to recruit, claims a business study. A CBI/Harvey Nash Survey revealed that recruitment prospects for job seekers are improving during 2010 as more companies are aiming to expand their workforce during the economic recovery. The survey, which was released in May, discovered that recruiting people to key vacancies was the most important workforce priority for 42 per cent of businesses in the coming months. Just five per cent of companies said that they expected recruitment to be higher across their business as a whole; although, in more positive news 23 per cent of businesses anticipate that recruitment will be higher in some areas as firms focus on filling key posts. Harvey Nash chief executive officer Albert Ellis said that although Britain's economic recovery is still in a fragile state, there is a sense that it had turned a corner. He said: "Our experience across many countries, particularly in Northern Europe, suggests that the UK is one of the first to reflect this upturn. The UK has one of Europe's most flexible labour markets and without doubt this will play a major part in the recovery. "Whatever the outcome this year, our experience stretching back over twenty years shows that demand for talent will continue. This is reflected in the fact that the majority of employers express concerns about finding the appropriate skills to capitalise on the recovery." There was good news for university leavers looking for new media jobs as the survey revealed that there are the first signs of growth in the graduate recruitment market. The number of firms planning to hold graduate recruitment has decreased from 38 per cent in 2009 to six per cent during this survey period and more than a quarter of employers said that they expect to take on more graduates this year. In addition, more than two-thirds of businesses are offering work experience, internships and placements, according to the survey. John Cridland, CBI deputy director general, said: "Employers have come out the other side of the recession, having managed to keep many more people in jobs than had been expected. "There are some signs that job prospects are improving ... Those that can afford it are planning modest or targeted pay rises." The survey is advising the new government to focus on helping the unemployed back into work in order to improve the UK's skills base.
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