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The Shopping dilemma - Fairtrade v airmiles? Biopesticides may be the answer



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By : Alison Withers   

Copyright (c) 2010 Alison Withers

The UK's most recent 2010 Fairtrade Fortnight, the Big Swap, enouraged consumers to swap their usual purchase for a fair trade alternative.

Almost a million people rose to the Fairtrade Foundation's challenge between February 22 and March 7 2010.

That's great for producers in the developing world, many of them small farmers who often struggle to make a living when they have to compete with import protection and the costs of buying the seeds and fertilisers.

Here's what the Department for International Development has to say on Fair trade: "DFID welcomes Fairtrade Fortnight. It supports its message of making trade work for the developing world. But our commitment to fair trade is not just confined to two weeks in February. We believe that trade is a very powerful way to reduce world poverty, which is why we work throughout the year to improve trading opportunities for poor countries."

But this also presents consumers with a seemingly insoluble dilemma - when we're also being encouraged to reduce our carbon footprint by buying local to combat climate change. If consumers are persuaded to only buy local produce it affects farmers in often poor countries. Here's the DFID again "With British shoppers spending over £1 million each day on buying African fruit and vegetables and with supplies of organic African produce growing, banning (imported foods) could result in the loss of a valuable market and impact on many small farmers. "It's been estimated recently that almost a million rural African livelihoods depend partly on trading fruit and vegetables with the UK."

Would you give up bananas, melons, avocados or even green peppers - things we tend to take for granted and half the time forget are imported - in the hope of reducing your carbon footprint?

How do we even know whether our sacrifice would have a significant impact?

Is there a solution?

Studies show that organic farming can be more profitable than conventional methods of production.

Did you know? - Organic horticultural exports from the developing world to Europe are calculated to be worth US$100 million a year. - Driving six and a half miles to buy your shopping emits more carbon than flying a pack of Kenyan green beans to the UK. - Air-freighting fruit and vegetables from Africa accounts for less than one-tenth of 1% of the UK's greenhouse gas emissions. According to the Co-op Group, we must "ensure that the world's poorest producers are not penalised for what are essentially the sins of world's richest consumers." - For example, Kenya's carbon emissions are 200kg per head, while in the UK they are almost 50 times that.

It's a sentiment echoed by companies in the forefront of the research and development of agricultural products, such as biopesticides, biofungicides and fertilisers, including Marcus Meadows-Smith, CEO of of AgraQuest, a leading US-based company specialising in this area.

He, too, believes it is not right for farmers to have to compromise on yield and that sustainable farming using this new generation of safer, more natural agro products, may eventually provide part of the answer to the dilemma, particularly in the developing world, since it will help protect their land, maximise its yield and help producers to sell their products in the global marketplace.

Hopefully eventually none of us will have to wrestle with our consciences between Fair Trade and reducing our carbon footprint - nor sacrifice our melons and bananas.

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Author Resource:- Ethical shopping is not a straightforward trade-off between air miles and the distance food travels. Ali Withers examines the issues of fairtrade v buying local and asks whether greater use of biopesticides in agriculture could make a difference to whether we have to give up our melons and bananas.
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